Manager Diary
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Manager Diary
Diaries are the perfect corporate gift
Choosing a gift for your company's clients can be tricky. In this article I will explain the lasting appeal of diaries and some guidelines in choosing the right one.
You will start with preparing a list of your best clients, and included on this list may be prospective clients who you have been talking to in the last couple of months. Most companies have a good idea for whether gifts are acceptable to their clients or not, and whether there is a ceiling on the value of gifts that can be accepted.
Having spent a number of years working in local government in the UK, I have been on the receiving end of these gifts too, some were accepted on an individual basis and others were pooled for the benefit of the team. Sometimes we were required to put details of gifts received in a book, and if it was something of fairly low value then this was not considered necessary.
A diary is always appreciated and generally not considered to be of sufficient value to be reported. So for example recruitment agencies supplying staff to schools may give a diary to the school secretary, and this has not been an issue as far as I am aware. Inner city councils, and particularly purchasing managers need more care though. In the commercial sector this is less of a worry.
Why is a diary such a good gift? As a personal accessory that people use every day, one gets attached to a diary and enjoys using it during the year. So if your clients are using the diary provided by your company, then some of that good feeling should transfer to the gift giver too. Customers will have the diary close to hand, so when they need the services you offer they are more likely to get in touch with your company. There is the value for money argument too, which goes along the lines that a diary costing say £3 will cost you less than 1p per day for the branding profile.
If you have a lot of clients to provide for, then this will influence the available budget per person. Minimum quantity for personalised diaries is usual 50, and on this low quantity the set up costs and delivery are a large share of the whole order value so in this case it is worth choosing a more expensive diary to start with.
For personalised diaries to be given as corporate gifts there are about 5 or 6 brands in the uk available, and whilst each has its advantages and disadvantages for any particular customer, this is not something that we can explain in a public forum. However, as a specialist diary supplier we will use our expertise to propose the diary that is likely to give you the best result. This will combine all the criteria that you give us including quality, lead time, requirements for customisation and price, as well as the actual diary specification itself. Diary formats may include pocket diaries, A5 daily diaries, A5 weekly diaries, comb bound pocket diaries. A4 daily diaries - and so on.
We also monitor the quality assurance processes of the diary factories and their historic financial performance, and make our own good credit rating easily accessible. When searching for a low price, it is always possible to find someone who will take an order and eventually fail to supply it – especially in the current economic condition – so look for a reputable supplier with good levels of service prior to the purchase.
Are electronic diaries replacing paper diaries? The general consensus seems to be no, and anyone using electronic diaries has a story to tell about lost data or synchronisation problems. In a digital world it is reassuring to know that there is still a place for paper and pen.
Tips for procurement have been detailed in the earlier articles – diaries buyers' guides one and two. If you are looking for gift ideas then put diaries on the list for discussion.
About the Author
Paul Buck has 20 years experience working in marketing for uk and international tourism, construction, and the food industry and now manages his own marketing business in the uk. 2011 diaries
What would you do if you had a support worker who didn't support you?
She never arranges meeting, then gets me to call her up to make sure she's done what she has put in her diary and basically nothing is getting done and now it is affecting my life. I've spoken to her team manager and he keeps trying to pass the buck to say the problem doesn't lie with her when it does. Help! Any ideas how to convince her team manager the solution is a new support worker?
Hi!
Had the exact problem hun!
Just say it straight, tell the manager what she is lacking, you need help, and are not getting it!
I kept silent for ages, but in the long run, only you suffer.
They get paid to help you.
If the maneger won't listen, go to your GP, Council, Advice Bureau.
Make a noise!
It's sadly all down to money! The less the support worker knows/does, the less they have to pay.
YOU ARE entitled to help hun,
Be brave.........demand it!
Good luck
xxxxxxx
MLB Front Office Manager Dev Diary 3